이 글에 앞서 올렸던 글 네이버 저품질 블로그에 대처하는 간단한 방법 하단에 검색엔진최적화(SEO)와 페이스북을 함께 활용하면 유익한 점이 많다고 올린 글에 구체적인 장점에 대해서 알려 달라는 질문이 있어 추가로 정리한다.

이 질문에 답하기 앞서 아래 글을 읽어 보시길 바란다.

Is Facebook the only marketing platform that’s seen declines in organic reach?

Many large marketing platforms have seen declines in organic reach. Online search engines, for instance, provided a great deal of free traffic to businesses and websites when they initially launched. People and businesses flocked to these platforms, and as the services grew there was more competition to rank highly in search results. Because the search engines had to work much harder to surface the most relevant and useful content, businesses eventually saw diminished organic reach.

While many platforms experience a change in organic reach, some are more transparent about these changes than others. Facebook has always valued clear, detailed, actionable reports that help businesses see what’s happening with their content. And over time we will continue to expand and improve our already strong reporting tools. <출처> https://www.facebook.com/business/news/Organic-Reach-on-Facebook